CWT Supplier Marketing
Welcome to the Supplier Marketing Website.
Within this site we offer you worldwide marketing solutions
whatever your need, great or small.
We feature a variety of marketing opportunities on a global, national and regional basis. We offer a diverse range of tools for you to advertise and target, clients, travellers and agents. The tools we use are both Online, Offline and Print Publications.
Not only will we select the right market for you we will select the right audience, Clients, CWT Consultants and Travellers within each market where you have your most potential. Aiming directly at your specific objectives Carlson Wagonlit Travel strive to provide true service and value to all suppliers worldwide.
What we do:
- Understanding suppliers true potential
- Using Global Booked Reporting
Create exclusive marketing plans (based on data reports).
- For Hotel Brands, Hotel Chains and Individual Properties
- With opporunities across Global, Regional, Country or Selected Cities
- Targeted to internal CWT network, CWT SME Client or CWT Specific Client
- Delivering Promotional Content from all regions to all regions
Design and advise on all promotional content
Execute the marketing plan
Ability to measure the true success and return on investment.
How we do it:
CWT analyzes current trends to understand each property’s true potential and identify opportunities to move market share and increase brand awareness.
We can break down the reporting by:
- Booking channel
- City
- Client
- Hotel
and by various measuring metrics, such as revenue and room nights
Where we do it:
We offer many different marketing avenues dependant on what it is you are looking for. We have opportunities globally, regionally and locally, targeting clients, travellers and CWT travel consultants. Within this site you will find a clear break down of each product we offer with the prices and the option to order today.
How do we know it works:
To measure the effect of the marketing campaign we determine market share growth and comparing it against the true potential.
CWT can provide reports for each:
-Property
-City
-Client
